Baby Einstein - Baby Mozart - Music Festival

Be a genius, don't fall for the alluring proposition that this will make you child any more cultured or intelligent. There are no studies or otherwise to prove anything that these videos claim.

"The American Academy of Pediatrics (AAP) does not recommend television for children younger than two years of age." - [...]

"The baby video industry is a scam. There's no evidence that the videos are educational for babies, and a review of the research on babies and videos concludes that while older babies can imitate simple actions from a video they've seen several times, they learn much more rapidly from real life."
-Harvard Medical School psychologist Susan Lynn

This is the first one we got and 10-month old daughter has been watching this one since she was 2 or 3 months, and still loves it. I'd say either this, or the Baby Monet, is her favorite of the BE DVDs. The "choreography" is spectacular; for instance, during the Turkish march, they show toy penguins (at least I think that's what they are) moving up and down one of those roller-coaster things. No doubt that it's marketing for their toys, but it's enjoyable to watch it anyway, and probably helping to develop her sense of music. When I put that same piece on for the baby (some recording other than the BE DVD) and I imitate the penguins, she laughs. To be sure, the quality of BE DVDs varies from one to another, and just because you like one, doesn't mean you'll like all of them. But if you buy only one of them, this is the one to get.

Notwithstanding the lack of correlation between exposure to baby videos and intelligence (as cited by some other reviewers), a search of the scientific literature does yield some studies published in recent years showing that exposing infants to specific musical styles influences their musical preference later on (for instance, see Cognition. 2000 Oct 16;77(1):B15-23). Obviously, this does not mean that you need BE. My infant hears much more music, including plenty of Mozart, via audio without video, and the BE is just something extra. In spite of the commercial content, I think it is a worthwhile expense.

Not only do they start with a promotional message you are not allowed to skip, the whole DVD shows a selection of toys available for purchase - the website is helpfully listed at the end.

So... they are advertising directly to our babies now, and making us pay for it by saying they are going to help our children's brains.

So, you can take your pick as to who is being programmed.

This one's going back. I think I'll try The Wiggles.

Very highly overrated... I've seen kids that would be mesmerized by this and I'm glad it works for their parents... I think my child is just easily bored... to be honest you'd keep your childs attention more by throwing on a family video.

I'll try the tapes again when she's a little older but for a curious and intelligent nine-month old I'd have to say these tapes are a waste of money.

My 10 month old grandbaby loves this. She listens to the music & gets so excited. This is an excellent tool to help her ease into nap time (it's wonderful cuddle time for us).